A 180-year-old institution

Henley Royal Regatta

Every photograph turned into a tracked, verified impression.

Henley Royal Regatta

The audience-led content studio shot the Regatta from inside the enclosures; Spott.Me used AI recognition to spot faces and brands across everything produced. £0.60 per attendee, benchmarked at a £3.49 CPM against £10 on Meta.

Henley Royal RegattaSuperdrugRainbow Trust

Atrium: Content Studio · Technology

78,000

Photographs

8M

Tracked impressions

50K

Opted-in records

100%

Renewal rate

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